Executive Professional Course in

Business Analytics & Data Driven Decision Making

112 Ratings  • 5 Months  • Online Mentorship


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Business Analytics Overview

IIM Visakhapatnam is welcoming candidates who want to grow their career in business analytics for a business analytics course by launching an online Business Analytics & Data Driven Decision Making certification. This IIM Visakhapatnam certification suits every professional from all domains whether you have a specialization in finance, operation, sales, IT, or other. Learning this business analytics course will help you analyze and understand the data to use it more effectively, you will be able to make more effective and efficient decisions for your business growth.
Business Analytics is a way of deriving, analyzing, and understanding the data to generate understandable and right insights, observations, and future details to make data-driven decisions. In other words, working professionals from all domains learn business analytics and use learned skills and knowledge accordingly. As we are being witnessed to growing requisite of business decisions being data-driven, Analytics has become an essential part of the skill set to grow successful businesses. Leaning This Business Analytics Certification Online provides you with many benefits you get access to the best learning materials and resources and also you get flexibility and convenience which makes online learning business analytics more reasonable to opt for this course or any other online course.
The curriculum of this analytics course from IIM Visakhapatnam covers all concepts of business analytics i.e. the basics of business analytics and advanced concepts of business analytics. The IIM experts will train in such a way that is going to hone your understanding of key concepts, your managerial judgment, and your ability to apply learning outcomes in real business problems. Your job function will not give any negative impact on your learning, this course will simplify data analysis and equip you with industry-demanded skills and deep knowledge to apply in your professional work.  Click here for Application form

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The Business Analytics Certification’s Key Highlights

Course Designed By the IIM Experts for the Future Leaders

Comprehensive Curriculum

Comprehensive curriculum on data analysis, statistics, predictive modeling, machine learning, data visualization, and business decision-making for real-world applications.

Industry-Relevant Approach

The Business Analytics Certification is designed to provide practical knowledge and skills that are highly relevant in today's data-driven business landscape.

Faculty Expertise

IIM's Business Analytics Certification offers expert faculty who are experts in their respective fields with their knowledge & mentorship, ensuring valuable guidance for candidates.

Networking Opportunities

IIM Vizag offers networking with alumni & industry professionals. Campus visits facilitate post-course interaction for networking opportunities.

Analytics Tools and Techniques

The IIM Visakhapatnam Course covers the industry's in-demand analytics tools & techniques, providing hands-on experience with popular software.

Hands-on Learning

Hands-on learning develops practical skills & provides real-world exposure, enabling students to build a strong foundation in business analytics.

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Scope of Business Analytics

Syllabus of Business Analytics Course

  • What is Data?
  • A Brief History of Data
  • Big Data vs. Business Data
  • Big Data Analytics vs. Business Data Analytics
  • Three Stages of Analytics Adoption
  • New Rules of Value 2.0
  • Business Data Formula
  • Business Analytics Framework
  • Analytics Pathways, Stages, Gap Analysis, & Problem Formulation
  • Strategic Framework for Business Data Analytics
  • Reporting Framework for Business Data Analytics
  • Business Data Analytics Cases Discussion
  • Introduction to Relational Databases
  • Introduction to SQL
  • Sample Dataset
  • Software Download & Tech Support
  • Training Manual & Video
  • Key Concepts
  • Main Methods
  • Hands-On Tool Training #02: Visual Analytics
  • Building formulas and Calculations
  • Advanced Tableau Function: number based, string based, data based, SQL Based, Logical, Geographical Data Visualization
  • Sample Dataset
  • Software Download& Tech Support
  • Training Manual Video
  • Research Finding
  • Industry Reports
  • Managerial Implications & Organizational applications
  • Key Concepts
  • Main Methods
  • Best-of-the-Breed Tools
  • Sample Datasets
  • Software Download & Tech Support
  • Training Manual & Video
  • Research Findings
  • Industry Reports
  • Managerial Implications and Organizational Application
  • Correlation vs. Causation
  • Explanatory Models vs. Predictive Models
  • Explainability, Responsibility, Regulation, & Ethics
  • Predictive Analytics-1: Data Modelling Culture
  • Predictive Analytics-2: Algorithmic Learning Culture
  • Tools for Linear Regression, Multiple Regression, and Logistic Regression
  • Sample Dataset
  • Software Download & Tech Support
  • Training Manual & Video
  • Research Findings
  • Industry Reports
  • Managerial Implications and Organizational Applications
  • Machine Learning Tools for Classification and Regression Tree, Clustering
  • Sample Data
  • Software Download & Tech Support
  • Training Manual & Video
  • Forecasting & Time Series Analysis
  • Trend Modelling, & Seasonality Modelling: Exponential Smoothing model. Understand trend and seasonality effect using smoothening techniques Cyclicality Modelling, Time Series and Regression Modelling
  • Box-Jenkins Methodology, Advanced Forecasting Techniques
  • Sample Data
  • Software Download & Tech Support
  • Training Manual & Video
  • Research Findings
  • Industry Reports
  • Managerial Implications and Organizational Applications
  • Real-World Dataset Collection
  • Data Pre-Processing & Wrangling
  • Data Modelling
  • Data Analysis
  • Reporting
  • Business Value Exploration & Exploitation
  • Presentation
  • Video Recording
  • Upload to LMS



Business Analytics Certification Course ROI

Completing an Online Business Analytics Certification Course can yield a significant return on investment in terms of career advancement, financial growth, and personal development. Acquiring This IIM Vizag Course can establish you as a strategic visionary and a capable leader, consequently unlocking a plethora of fresh career prospects in management, consulting, and executive roles. By completing this course, you position yourself to enhance your professional trajectory, increase your earning potential, and broaden your skill set, making you a sought-after candidate in the competitive job market.

Business Analytics Course Certificate

Upon successful completion of the Business Analytics and Data Driven Decision Making Certification, IIM Visakhapatnam Executive Education will grant a verified certificate to participants. Participants will need to meet minimum attendance criteria and submit the final project to obtain the certificate.

Business Analytics & Data Driven Decision Making

Admission Process

1. Counselling

Participants will be advised by professional counselors over the virtual mode

2. Shortlisting

Profiles will be shortlisted in view of qualification standards and counselor comments on the profile.

3. Interview

Shortlisted profiles will have a virtual meeting with the IIM faculty panel.

4. Call Letter

Approved participants shall receive a call letter from IIM to process further enrollment.

5. Enrollment

A participant's seat in the program gets affirmed once the enrollment process is completed.

Deadline for Application Window

Time is running out! don't miss your chance to seize this opportunity - Submit your application now and secure your spot in the course.

Closes in: 5 days

About IIM Visakhapatnam

Indian Institute of Management Visakhapatnam (IIMV) belongs to the prestigious IIM family of business schools. It is a new generation IIM, set up by the Government of India in September 2015. At 33rd place among the business schools pan-India in the National Institutional Ranking Framework 2022 of the Government of India, it is ahead of all new-generation IIMs established in 2015/2016.

Visakhapatnam is a picturesque port-city on the east coast of India. It is easily accessible by air, sea, rail, and road connections. It ranks among the cleanest cosmopolitan cities in the country. The city is a popular tourist destination with a beautiful beach on one side and a majestic mountain-range on the other. The vibrant city is well known for its heritage and hospitality; culture and cuisine; tradition and talent; trade and technology; innovation and industry; entrepreneurship and enterprise. Visakhapatnam is a base to several large, medium, and small companies (public and private) in the core sector, energy, financial services, infrastructure, IT, pharma, etc. The Eastern Naval Command of the Indian Navy is headquartered at Visakhapatnam. In short, it is one of the most preferred destinations in India to live, learn, yearn, and earn.

Faculty Panel

Adib Husain

Prof. Adib Husain

Ph. D.   Copenhagen Business School

Raghava Mukkamala

Prof. Raghava Mukkamala

Ph.D.   IT University of Copenhagen, Denmark

Ravi Vatrapu

Prof. Ravi Vatrapu

Ph.D.   University of Hawaii


Prof. Shivshanker

Ph.D.   IISc Bangalore

Frequently Asked Questions

Business analytics is the practice of using data, statistical analysis, and quantitative methods to gain insights, make informed decisions, and solve business problems. It involves collecting, organizing, and analyzing large sets of data to identify patterns, trends, and correlations that can be used to improve business performance and achieve strategic goals.
Business analytics encompasses various techniques and approaches, including data mining, predictive modeling, statistical analysis, data visualization, and machine learning. These techniques help businesses extract meaningful information from vast amounts of data and transform it into actionable insights.

The IIM Online Business Analytics Certification Course is priced at INR 70,000/- plus 18% GST, which can be conveniently paid in three instalments.

As a certified business analyst professional with years of experience, pursuing a IIM Online Business Analytics Certification Course can be highly beneficial for you. Business Analytics involves the use of data and statistical methods to gain insights and make informed decisions in various business domains. It can help you extract valuable information from large datasets, identify patterns and trends, and make data-driven decisions to improve business performance.

Due to Following few reasons why a business analytics course could be suitable for you:

1. Enhancing your decision-making skills
2. Leveraging data for business growth
3. Expanding your career prospects
4. Staying updated with industry trends
5. Gaining a competitive edge

Certified business analyst professionals have a wide range of career opportunities in various industries. The Analytics Course offered by IIM Visakhapatnam ensures a comprehensive learning experience that equips you with top-notch knowledge and valuable industry insights. Enrolling in this program can unlock a multitude of career prospects, opening doors to a world of opportunities. IIM Visakhapatnam boasts an exceptional reputation, not only within India but also on a global scale. Here are some popular career paths for individuals with expertise in Business Analytics:

1. Operations Analyst: Operations analysts focus on optimizing operational processes within an organization. They analyze data related to production, supply chain, logistics, and resource allocation to identify opportunities for efficiency improvements and cost savings.
2. Risk Analyst: Risk analysts assess and mitigate potential risks faced by organizations. They use data analysis techniques to identify and evaluate risks, develop risk management strategies, and recommend measures to reduce financial, operational, and reputational risks.
3. Marketing Analyst: Marketing analysts leverage data analytics to measure the effectiveness of marketing campaigns, identify customer segments, and optimize marketing strategies. They use techniques like customer segmentation, predictive modeling, and market research to support marketing decision-making.
4. Data Analyst: Data analysts gather and analyze large sets of data to identify patterns, trends, and insights. They often work with databases, data visualization tools, and statistical techniques to help businesses make data-driven decisions.
5. Business Intelligence Analyst: Business Intelligence (BI) analysts focus on analyzing complex data sets to identify trends and patterns that can provide actionable insights. They work closely with stakeholders to create reports, dashboards, and visualizations to support strategic decision-making.
6. Business Analyst: Business analysts bridge the gap between business goals and technical solutions. They identify business needs, gather requirements, and propose data-driven solutions to improve processes, optimize performance, and enhance decision-making.
7. Data Scientist: Data scientists apply advanced statistical analysis and machine learning algorithms to large data sets. They develop predictive models, conduct experiments, and generate insights to solve complex business problems. Data scientists often work on projects involving artificial intelligence, predictive analytics, and optimization.
8. Data Engineer: Data engineers are responsible for designing and managing the infrastructure required to collect, store, and process large data sets. They work closely with data analysts and data scientists to ensure the availability and reliability of data for analysis.
9. Data Visualization Specialist: Data visualization specialists are experts in transforming complex data sets into visually appealing and easy-to-understand graphics, charts, and dashboards. They use tools like Tableau, Power BI, and D3.js to create visual representations that help stakeholders gain insights from data.
10. Consulting: Business Analytics professionals often work as consultants, providing their expertise to clients across industries. They help organizations solve complex business problems, optimize operations, and make data-driven decisions.

These are just a few examples of the career opportunities available for Certified Business Analytics professionals. The field is rapidly evolving, and new roles and opportunities continue to emerge as organizations increasingly recognize the value of data-driven decision-making.

Yes, learning Online Business Analytics can be worth it for several reasons. Following are a few points which can be considered:

1. Increasing demand: Business Analytics has become a critical field in today's data-driven business environment. As companies generate vast amounts of data, there is a growing need for professionals who can effectively analyze and interpret this data to drive strategic decision-making. Learning Business Analytics can open up numerous job opportunities and career prospects.
2. Competitive advantage: Organizations that can harness the power of data analytics gain a competitive edge. By acquiring Business Analytics skills, you can help businesses make data-informed decisions, optimize operations, identify market trends, and develop effective strategies. This ability to extract insights from data and translate them into actionable recommendations is highly valued in the business world.
3. Career opportunities: The demand for professionals with Business Analytics expertise spans across various industries such as finance, marketing, supply chain management, healthcare, e-commerce, and more. With the right skills, you can pursue roles such as data analyst, business analyst, data scientist, or data-driven consultant. These positions often offer competitive salaries and growth opportunities.
4. Entrepreneurial opportunities: Business Analytics skills can be valuable if you plan to start your own business or work in a startup environment. By leveraging data analytics, you can gain insights into customer behavior, market trends, and competitive landscapes. This knowledge can help you make informed business decisions, identify growth opportunities, and optimize your operations.

Overall, the PGP-Data Science and Business Analytics Certification can be a valuable asset to your career. If you are interested in a career in data science or business analytics, or if you simply want to learn more about these fields, this course is a great option.

1. Increased knowledge and skills: The course will provide you with a comprehensive understanding of data science and business analytics, including topics such as data mining, machine learning, statistical analysis, and visualization. This knowledge and skills will be highly valuable in today's job market, where businesses are increasingly looking for employees with data science skills.
2. Personal development: The course can help you develop your critical thinking, problem-solving, and communication skills. These skills are essential for success in any career, and they will also help you make a positive contribution to your organization.
3. Stay up-to-date on the latest trends: As data science continues to evolve rapidly, it's crucial to stay updated on the newest trends. Keep yourself informed by reading industry publications, attending conferences, and enrolling in online courses to stay ahead of the game.

All the faculty members in the Certification brochure are affiliated with IIM Visakhapatnam.

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