Post Graduate Certificate Program in

Strategic Digital Transformation for Leaders

 • One Year (Total 171 Hours)  • Live Online Sessions  • Executive Alumni Status

IIM Trichy

Campus Immersion

IIM Trichy

Executive Alumni Status

IIM

Expert Faculty

Session Timings

10:00 AM to 01:15 PM (Sunday)

About Strategic Digital Transformation for Leaders Course

The Digital Transformation & Leadership course offers a comprehensive exploration of the strategies, frameworks, and technologies essential for navigating the evolving landscape of business in the digital age. This course provides participants with the expertise and tools needed to effectively lead and manage digital initiatives. transformations within organizations. The course delves into the core concepts of digital disruption, examining how emerging technologies and changing consumer behaviors are reshaping industries.
Participants will learn to assess the readiness of their organizations for digital transformation, develop a compelling digital strategy, and drive the implementation of technology-driven initiatives. Throughout the course, emphasis is placed on understanding the impact of digital technologies such as artificial intelligence, cloud computing, data analytics, and the Internet of Things on various aspects of business operations. Practical case studies and real-world examples provide insights into both successful and challenging digital transformation journeys, allowing participants to glean valuable lessons and best practices.
By the course conclusion, participants will possess a comprehensive understanding of the digital transformation landscape, enabling them to lead strategic initiatives that harness the power of technology to enhance customer gain insights, streamline operations, and drive innovation amid dynamic market shifts.
  • Analyze and contextualize the strategic drivers and frameworks of digital transformation across varied industries.
  • Critically appraise emerging technologies—Industry 4.0, big data, cloud computing, Blockchain, AI and digital marketing—to harness competitive advantage.
  • Employ data science, visualization and machine-learning techniques to generate actionable, data-driven insights for strategic decision-making.
  • Utilize design-thinking and agile product-management methodologies to conceptualize, prototype and govern innovative digital solutions.
  • Lead end-to-end transformation initiatives—managing technical, security, change-management and structural realignment aspects—to deliver measurable organizational impact.

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Key Highlights of this Course

Get IIM Alumni Status

Participants meeting the criteria for open Certificate Programs may earn Executive Alumni Status. Check eligibility details for more.

IIM Expert Faculty

Learn from distinguished IIM faculty with extensive industry experience and deep insights.

IIM Certification

Upon successful completion, you’ll receive an IIM certification, enhancing your leadership and Strategic management credentials.

Case-based Learning

The program uses a case-based approach to apply theory to real strategic leadership challenges and improve decision-making skills.

Networking Opportunities

Develop deep expertise in strategic leadership, covering corporate finance, investment analysis, and risk management.

Real-life industry projects

Develop practical strategic leadership and decision-making skills by working on real industry projects for hands-on experience.

Eligibility Criteria and Program Details

Education

Graduates from a recognized University (UGC/AICTE/DEC/AIU/State Government)

Work Experience

Aspirants with professional experience of 2 years in any domain.

Course Fees

The IIM Trichy SDTL course will cost INR 2,42,000/- plus 18% GST which can also be paid in 4 part payments.

IIM Tiruchirappalli Campus

Our Alumni are working at

carlsberg
ashok-leyland
reliance
zomato
tata_technologies
amazon
samsung

Unlock Exciting Career Paths, Such As

Chief Marketing Officer (CMO)

Head of Marketing

Brand Manager

Product Marketing Manager

Business Development Manager

Sales & Marketing Director

Digital Marketing Manager

Strategy Consultant

Entrepreneur / Startup Founder

Customer Experience Manager

Aspirants Seeking a Career in Senior Management

Evaluating if this course is right for you?

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Free Career Counselling:- 9910180728

Syllabus of this Course

Course 1: The Strategic Context of Digital Transformation (DT)

  • Introduction to DT as a Strategic Choice
  • DT and Business Model Innovation
  • Platformizing the Product
  • Data-Driven Transformation
  • Integration, Frameworks and Future Outlook

Course 2: Fundamentals of IT Management

  • Relevance and Importance of IT in Organization
  • IT Strategy
  • Digital Fluency
  • IT Infrastructure and Governance
  • Business Value of IT

Course 1: Industry 4.0 & Beyond

  • Introduction to Industry 4.0 (Consumer perspective)
  • Smart Design
  • Smart Manufacturing
  • Smart Maintenance & Quality Control
  • Smart Supply Chain Management
  • Industry 4.0 in Practice - Manufacturing and Services

Course 2: Big Data Technologies & Cloud Computing

  • Foundations of Big Data Architectures and Ecosystems
  • Advanced Data Processing Frameworks
  • Scalable Data Storage and NoSQL Solutions
  • Cloud Computing Models, Services and Infrastructure
  • Deployment, Security, Governance and Cost Optimisation

Course 1: Blockchain Technology

  • Blockchain Basics & Cryptography
  • Types of Blockchain, Consensus Protocols
  • Applications: Smart Contracts, NFTs & DApps
  • Technical Challenges
  • Use Cases & Managerial Challenges

Course 2: Social Media and Digital Marketing

  • Introduction to Significance of Digital Marketing
  • Digital Content Marketing
  • SEO & Search Engine Marketing
  • Social Media Marketing
  • Digital Marketing Analytics

Course 1: Introduction to Data Science & Data Visualisation

  • Descriptive Analytics
  • Exploratory Data Analysis
  • Dashboard and Storytelling with Data
  • Data Analysis using Python

Course 2: Business Analytics & Machine Learning

  • Introduction to Business Analytics & Machine Learning
  • CRISP-DM Framework
  • Supervised Machine Learning Techniques and Applications
  • Unsupervised Machine Learning and Applications

Course 1: Artificial Intelligence for Managers

  • Building blocks of AI: ML, Neural Networks, Deep Learning
  • Neural Networks and Deep Learning: Hands-on
  • Transforming Business with AI
  • AI and Society

Course 2: Managing Digital Transformation

  • Digital Business Design for DT
  • Mechanics of Business Disruption
  • Assessing Threats and Responding to Digital Disruptors
  • Digital Transformation Roadmap

Course 1: Digital Product Management

  • Introduction to Digital Product Lifecycles
  • Customer-Centric Product Design
  • Tools for Digital Product Management
  • Agile Product Development Principles
  • Metrics and Analytics for Product Success

Course 2: Design Thinking

  • Design Thinking - A Structured Creative Process (5 Stages)
  • Embedding Design Thinking as an Individual and Organizational Capability
  • Role of Design Thinking in Guiding Digital Transformation

Course 1: IT Project Management

  • Project Integration/Scope/Schedule Management
  • Project Cost/Quality/Resource Management
  • Project Stakeholder Management
  • Project Risk Management

Course 2: Privacy and Security Issues in Digital Enterprises

  • Data Privacy and Security in the Digital Enterprise
  • Information Security: People, Process & Technology Aspects
  • Security Technologies
  • Risk Management

Course 1: Change Management for Digital Transformation

  • Change Management Frameworks
  • Leadership, Culture & Digital Mindset
  • Cultural Transformation
  • Measuring, Sustaining & Scaling Change

Course 2: Digital HRM: Aligning Skills, Learning & Structures

  • Talent Management during Digital Transformation
  • New Technologies at Work and Skill Gap Analysis for Manpower Planning
  • Tackling Organizational Challenges While Embracing Technology

Tools

Certification

Chief Strategic Digital Transformation for Leaders ROI


Programs offered by IIM carry global recognition for their academic excellence and respected reputation. Crafted to align with the ever-changing demands of the industry, the curriculum strikes a perfect balance between theoretical depth and practical application. Under the guidance of distinguished faculty, these programs provide comprehensive knowledge and valuable insights. Earning an IIM certification highlights your commitment to continuous professional development and positions you as a visionary leader in your field.


Strategic Digital Transformation for Leaders Certificate


Upon successfully completing the Strategic Digital Transformation for Leaders Program, participants will be awarded a certificate from IIM Trichy, provided they meet the attendance requirements and submit a final project for evaluation.

APM-IIM-Visakhapatnam

Admission Process

1. Counselling


Participants will be advised by professional counselors over the virtual mode

2. Shortlisting


Profiles will be shortlisted in view of qualification standards and counselor comments on the profile.

3. Application


Complete Online Application Form. Click here to fill the form.

4. Profile Approval


Profile gets Approved or Rejected based on the shared information.

5. Enrollment


Only Approved profiles proceed further for enrollment process.

About IIM Tiruchirappalli

Indian Institute of Management Tiruchirappalli (IIMT) is the eleventh IIM and was instituted on 4th January 2011. IIMT is functioning from its sprawling state-of-the-art campus spread over 175 acres of land on Trichy-Pudukkottai highway, about 11 km from Tiruchirappalli International Airport. The usage of technology in classrooms is an important talking point across the campuses. At IIM Tiruchirappalli, fully air-conditioned SMART Classrooms are augmented with AV automation and acoustic treatment.
It comprises of latest Audio-Visual solutions like HD Document Camera/Visualizer, Interactive tablets, DSP Mixers, centralized monitoring and control system, ceiling microphones, Ultra short throw Interactive Projectors, Full HD projectors, HD Cameras for capturing faculty and students etc. IIMT boasts about a collection of eminent faculty from institutes of repute across the country and globe.

Frequently Asked Questions

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